Audience boos Apple after it announces thousand-dollar computer stand

This week, Apple announced a special stand to be used with its latest computer monitor – and it will cost the best part of a thousand dollars ($999 to be precise). To put this in perspective: it’s as much as the latest iPhone XS.

Reporters who attended the firm’s WWDC (Worldwide Developer Conference) on Monday said that when the exorbitantly expensive stand was announced, some members of the audience could be heard murmuring, while there were quite a few boos as well.

The announcement came and went quickly – during a show in which Apple confirmed it was dropping iTunes in favour of three individual apps, one for music, another one for movies & shows and a third one for podcasts.

The Mac Pro itself sells for $5,999 and up, while the purpose-built monitors cost at least $4,999. Then there’s also a mount adaptor priced at $199, which brings the total cost to $12,196.

If you live in the UK, this would be around $9,633 at Monday’s exchange rate, but Apple is notorious for simply changing the currency symbol and keeping the price the same, so Britons could well end up paying £12,196 for the package.

Apple, however, claims that the Pro Stand is worth the price since it offers ‘an intricately engineered arm that perfectly counterbalances the display so it feels virtually weightless, allowing users to easily place it into position.’

The stand’s height and tilt can be adjusted, and it also allows you to rotate the five-thousand-dollar screen into portrait mode.

Apple is, of course, not the only computer firm trying to cater to those with portrait monitors. Samsung launched its vertical television two months ago, and it sells for around £1,200 in Korea.

Before you go

After spending over 20 years working with Macs, both old and new, theres a tool I think would be useful to every Mac owner who is experiencing performance issues.

CleanMyMac is highest rated all-round cleaning app for the Mac, it can quickly diagnose and solve a whole plethora of common (but sometimes tedious to fix) issues at the click of a button. It also just happens to resolve many of the issues covered in the speed up section of this site, so Download CleanMyMac to get your Mac back up to speed today.



About the author


Add Comment

Click here to post a comment

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.