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Apple’s online store down before iPhone X pre-orders open

Today at 3.01 a.m. Eastern Time or 12.01 a.m. Pacific Time, Apple will launch its new iPhone X in the United States. To prepare for this major event, the company has taken its online storefront off the air.

For the rest of the world, the pre-order time varies locally. In the U.K. this will be at 8.01 a.m., in China 3.01 p.m. and in Sydney 6.01 p.m.

The company will accept pre-orders via the Apple Store and the Apple website. In the United States AT&T, T-Mobile, Verizon, Spring and large retailers like Best Buy and Target will accept pre-orders as well.

If you live in one of the following countries you will also be able to pre-order an iPhone X during phase one of the launch: Australia, Andorra, Bahrain, Austria, Bulgaria, Belgium, China, Canada, Cyprus, Croatia, Denmark, Czech Republic, Finland, Estonia, Germany, France, Greenland, Greece, Hong Kong, Guernsey, Iceland, Hungary, Ireland, India, Italy, Isle of Man, Jersey, Japan, Latvia, Kuwait, Lithuania, Liechtenstein, Malta, Luxembourg, Monaco, Mexico, New Zealand, the Netherlands, Poland, Norway, Puerto Rico, Portugal, Romania, Qatar, Saudi Arabia, Russia, Slovakia, Singapore, Spain, Slovenia, Switzerland, Sweden, United Arab Emirates, Taiwan, and the US Virgin Islands.

And yes, if you live in the UK you will also be able to pre-order an iPhone X.

Prospective owners who hope to buy an iPhone X today should, however, act sooner rather than later. Supplies are reportedly extremely limited, and available stock might sell out very fast. By the time you read this, it might already be too late.

The iPhone X, which is available in Black and Silver, comes in 256GB and 64GB versions which sell for $1,149 and $999 respectively. iPhone Upgrade Program clients will have to fork out $56.15 a month for the $256 GB version, or $49.91 per month for the 64 GB version.

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Christopher Lee

I’m a digital marketer and affiliate consultant who started by sharing practical Mac tips. In 2006 I co-founded Blurtit.com, which grew to ~15M monthly visits and was a strong AdSense performer for its time. Since then I’ve worked as a Product Owner in finance and online gaming (including PLCs), focusing on on-page monetisation, landing-page optimisation, traffic growth, project management, and building high-performing teams. If you’d like to talk about a project, please get in touch.

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